Knowledgeable Network of Women (KNOW) - Your Stand-Out Recipe with Anne Franceschi
Date and Time
Thursday Mar 26, 2026
11:30 AM - 1:00 PM EDT
Event Program
11:00 – 11:30 AM – Registration & Networking
11:30 – 12:00 PM – Late Registration & Lunch Served
12:00 – 12:30 PM – Keynote Presentation
12:30 – 12:45 PM – Q&A Session
12:45 – 1:00 PM – Closing Remarks & Networking
Location
TBD
Fees/Admission
$20 Members
$30 Non-members
Description
Your Stand-Out Recipe: How to Package, Position & Set Your Services Apart
Keynote Speaker: Annie Franceschi, Branding Expert & Former Disney Storyteller
Craving more clients?
Want to feel proud to share what you do?
Ready to rock your next discovery call?
Join former Disney storyteller-turned-branding strategist, Annie Franceschi, to learn how to stand out in the sea of sameness by “productizing” your coaching, consulting, or services as easier-to-sell solutions - with just a little help from our new friend, AI.
Whether you’re an AI pro or just getting your feet wet, Annie will show you simple, clear ways to start leveraging your story plus tools like Canva and ChatGPT to “package your process” and fill your practice with more ease!
This fun, engaging presentation will equip you with a winning recipe and the right ingredients to attract clients with the marketing power of AI and the heart of your practice: the human connection. Your journey to a thriving, well-known practice starts here.
Key Takeaways:
- Learn How to Position Yourself as an Expert: Rooted in your unique story, clarify your unique value proposition and set yourself up to become known for your expertise.
- Explore Crafting a Branded Solution: Learn how to shift from "X months of coaching (or consulting)" to a compelling offer that connects to your clients’ needs and goals.
- Discover How to Make Services Visual & Easy to Explain with AI and Canva: Discover how to use new and creative technologies to make your offers clear, visual, and easy to share online and offline marketing.
- Gain Sleaze-free, Authentic Selling Strategies: Discover organic, effective approaches to bringing awareness and new clients into your practice via speaking engagements, networking, and free consultations.
About the Speaker:
Annie Franceschi is a former Disney storyteller, branding expert, and host of the Establish Yourself® podcast. Through her practice, Greatest Story Creative®, she has helped more than 400 entrepreneurs clarify their brand message, package their offers, and grow thriving businesses. Annie has spoken to audiences nationwide, been featured in Forbes, and is the author of three bestselling books: Establish Yourself, Permission to Try, and Small Biz for Kids. A proud Duke University graduate and major Muppets fan, she lives in Durham, NC, with her husband, Gus, and their son, Leo.
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